Business Mastermind

ALIGN

You think you hate selling. What you hate is pushing an offer you don't fully believe in, at a price your nervous system can't hold, in a voice that doesn't sound like you.

If selling feels hard, if your body shuts down when you think about offering your work, if you discount before anyone asks, if you say yes to clients you knew were wrong and no to prices you knew were right… the problem is almost never the sales conversation itself.

The problem is everything upstream of it.

The offer that doesn't quite fit what you actually want to deliver. The price that your nervous system can't hold in the room. The audience work that hasn't happened yet, so you're describing your work in your language instead of hers. The marketing that's generous and educational and somehow not converting. The systems held together with scotch tape, borrowed from people whose businesses don't look like yours.

Fix those things and the sales conversation gets easier. Not because you learned better tactics. But because you finally have something you believe in, priced in a way that feels settled, speaking directly to the person who needs it. And you know how to say so in a voice that sounds like you.

That's what ALIGN is for.

ALIGN is a six-month business mastermind built on one premise:

You’re not bad at sales.


You're operating inside inherited systems that weren't built for you, selling something that hasn't been built all the way yet, in a voice that isn't quite yours.

We fix the foundation. Then we teach you to sell from it in a way that feels natural, honest, and nothing like what you've been taught sales is supposed to look like.

What we work on

Four tracks. Twenty modules. Six months of live support.

Track 1: Foundation Vision, mission, values. Audience clarity. Offer design. Financial grounding. Self-trust and intuition in business. The bones of a business that's actually yours.

Track 2: Sales The consult call as a care practice. Direct outreach that doesn't feel gross. Your natural sales voice (the one that already exists when the stakes aren't your own livelihood).

Track 3: Marketing Personal brand as authentic presence. Email as a business asset. Platform strategy. Website. The client journey. Community. In-person presence. The full ecosystem, in relationship with itself.

Track 4: Systems You as the system. Your tools. Your team. Your numbers. Everything that holds the business together when you're not looking.

The curriculum is self-paced, participant-facing, and built to fit how you actually think and work.

Because your business is specific and a one-size-fits-all approach got you here. It’s also what will keep you stuck here.

Client Feedback

  • "It was a really fabulous bunch of women and, while my imposter syndrome was present (especially at the beginning), seeing them all be vulnerable in coaching and just in general (like [during] the lives) was HUGE in alleviating some of my fears of 'not belonging.'"

  • "I was stuck in the gray area of my business for longer than I liked. The [ALIGN mastermind] helped me get through that! The world needs more anti-capitalist businesses and humans who can sell without making it feel slimy. I definitely did."

  • "[What was most applicable to my business was] making consult calls a conversation. That changed everything about how I approached them and honestly eradicated a lot of the obstacles I was facing."

  • "[I loved] the sense of community. It was empowering and encouraging to work with other women entrepreneurs to build our individual businesses."

  • "[I loved how intimate and action-based it was. Practicing talking to humans about my business because I didn't feel comfortable doing it before. [I would recommend ALIGN to] anyone who doesn't feel comfortable talking to humans about what they do."

  • "[What I found more beneficial] was learning and embracing that sales is not an icky, pushy, gross activity, but one in which we are providing someone with info so they can make a choice, and if that choice is no, who fucking cares."

  • "I would recommend ALIGN to] literally anyone in the early stages of their entrepreneurial journey offering a service—coaching, consulting, creative services, VA services, OBM services, online courses, etc."

  • "[It was an] intimate, vulnerable setting in which I felt entirely comfortable sharing all of my highs and lows. Everyone was welcoming, kind, and warm. When I was able to attend the live calls, I always walked away feeling well-served and grateful. Even if I didn't have my own specific issue that day, it was incredibly helpful to watch the live coaching of others and I always had good takeaways."

  • "I appreciate [Keli's] frank and direct style that is delivered with the utmost respect and love. [She] challenged us to think about sales in entirely new ways, calling our BS and cheering us on every step of the way. It was a fantastic experience."

  • "It's crazy how much I learned from the other women and about myself from the coaching! I knew the patriarchy has done us dirty, but that dirt runs DEEP! [ALIGN] was a wonderful opportunity to start rethinking ideas I never even knew I had (and thus far never consented to) about me as a business woman and business in general. It was a safe space to explore (and challenge) some pretty engrained patterns."

Six months of high-touch support alongside the curriculum:

Weekly group coaching Real-time strategy, visibility support, and the particular magic of being in a room with other people who are doing this too. Mindset and skill set held at the same time.

1:1 strategy call A personalized plan built from where you actually are. Because you're not starting from scratch and you don't need to work through twenty modules in order.

Weekly office hours Co-working and body doubling. Because knowing what to do and actually doing it are two different things, and you don't have to figure that out alone.

A community that respects your politics, your pace, and your process And that holds you without shame when things get hard.

A non-punitive accountability structure That helps you follow through. Not because you failed to discipline yourself into it, but because the right support changes what's possible.

What the live container looks like

What’s different about how we teach sales

  • We don't replace bro-marketing with spiritual bypassing or soft-shaming.

  • We don't teach you to overcome objections. We teach you to get curious about them.

  • We don't teach you to create urgency. We teach you to build trust over time so that when the right person is ready, you're already the obvious choice.

  • We don't teach you a script. We help you find the voice you already have — the one that shows up effortlessly when you're recommending a book you love or a restaurant that changed your life — and bring it home to your own work.

  • Sales isn't the problem. Untrustworthy sales models are. And the alternative isn't not selling. It's selling that feels like service. Like genuine connection. Like you, finally sounding like someone people can trust.

ALIGN

ALIGN ✶

This is for you if:

  • You have an offer (or you know what you want your offer to be) and selling it feels anywhere from uncomfortable to impossible.

  • You've borrowed systems from other people's businesses and wondered why they don't quite work for yours.

  • You know your work is good and you can't figure out why that's not translating into clients.

  • You're done with the hustly, extractive, ultra-capitalist version of business and you want something that honors your nervous system, your values, and your clients' right to make their own informed decisions.

  • You want to learn sales from someone who teaches it as a practice of care, not a practice of convincing.


INVESTMENT: $3,500

Payment plans available. Always, without application or explanation. I want to help you build your business and make money, and I don't want you to choose between learning how to do that and paying your electric bill.

Doors open twice a year, with the equinoxes.

Space is limited because this container is high-touch by design. So when the cohort is full, it's full.

ALIGN: Build a business that fits.