What needs to be released before the reset?
A waning moon ritual for letting go before the new cycle begins.
We're in the waning stretch of the lunar cycle. It’s that particular kind of energy that doesn't ask you to build anything new, just to clear what's been taking up space.
And this week the sky is crackling with something electric. Uranus is squaring the Nodes of Fate exactly, which in plain language means: the places where you've been holding patterns that no longer fit are feeling the pressure of that mismatch more acutely than usual.
Not a bad thing. Pressure that reveals misalignment is useful pressure.
This isn't the week to launch, push, or perform. It's the week to notice what's ready to go. And let it.
✨ SPELL
Even when the moon isn’t new or full, we don’t have to wait for a “special” sky to practice reclaiming ourselves.
Ritual isn’t about the calendar—it’s about interrupting the grind, reorienting to what matters, and reminding yourself you’re not just here to produce.
Here’s a ritual for this week, aligned with the current zodiacal season. Minimal supplies. Maximum reclamation.
Air for Conscious Release
A waning moon ritual for clearing what you've been carrying past its expiration date.
Supplies:
Paper and pen
A window you can open
Steps:
Write one thing (a habit, a story, an obligation, a version of yourself) that you've been holding past the point of usefulness.
Open the window.
Read it aloud once.
Say: "I release what I've outgrown. I make room for what's true."
Fold the paper and dispose of it in a way that feels authentic to you. Rip it up and put it in the recycling, burn it, bury it in the earth, compost it. Whatever aligns.
This is how waning moons work best. Not with dramatic ceremony, but with quiet, deliberate honesty.
✊ HEX
You don’t need a rundown of the headlines. You’re living them. Whether you’re in the U.S. or just suffering under its ripple effects, the harm is real—and relentless.
This isn’t catharsis. It’s counter-spell.
Each HEX is a ritual of refusal—a channel for holy rage, spiritual disruption, and deliberate, directed dissent.
Here’s who we’re targeting. And what to do about it.
What Patagonia Chose Instead
Let's talk about Pattie Gonia.
She is a drag queen, a climate activist, a photographer, and the architect of a community of more than 3 million people who came to the outdoors because she made them feel like they belonged there. She has raised nearly $4 million for environmental nonprofits. She has spent eight years building something that any climate-focused outdoor brand should be falling over itself to amplify.
In January 2026, Patagonia sued her.
The lawsuit claims trademark infringement. That the name "Pattie Gonia," a drag persona she has used for eight years, poses a threat to the Patagonia brand. The company is asking for $1 in damages.
Just $1.
Here is what that $1 obscures: Patagonia is also seeking attorneys' fees, which Pattie says will exceed $1 million. They are seeking a court order blocking her from selling merchandise under her name. They are seeking to prevent her from trademarking the name she has built her entire career around. The $1 is not generosity. It is a legal mechanism designed to look restrained while delivering maximum damage.
Pattie filed for the trademark in September 2025 not to compete with Patagonia, but to protect herself. She cited the case of Lexi Love, a drag queen whose name was taken by an AI artist, as the reason she needed legal protection over her own identity. Patagonia's response to that protective move was a federal lawsuit.
And here is what makes this particular choice inexcusable:
Patagonia has known about Pattie since at least 2022. They watched her build a community of 3 million people. They watched her raise nearly $4 million for the same environmental causes Patagonia claims as its mission. They had four years to reach out. Four years to collaborate. Four years to say: this person is doing extraordinary work that aligns with everything we say we stand for; let's find a way to work together. Or not, and file a cease and desist when they first found out about her. Before she built such a massive following.
Instead, they filed a federal lawsuit the moment she tried to protect her own name.
That is a choice.
Not a legal necessity. A choice.
And it fits a pattern we have watched play out across the corporate landscape under this administration: companies that built their brands on progressive values quietly folding when those values require actual courage. Pulling DEI programs. Abandoning LGBTQ+ partnerships. Scrubbing Pride Month campaigns. Settling into a comfortable neutrality that costs them nothing and abandons the communities they claimed to champion.
Patagonia did not have to do this.
They could have called her. They could have collaborated. They could have turned a potential trademark dispute into a partnership that would have benefited both parties and served the movement they both claim to be part of. Or if it was an actual problem for them, they could have spoken up years ago.
They chose a federal lawsuit in 2026 instead.
Against a queer climate activist. Who raised $4 million for causes that share their mission. Who built a community of people who never felt welcome in outdoor spaces until she brought them in. Who filed for trademark protection because another queer artist had their identity stolen and she was trying not to let that happen to her.
So today we hex the whole picture.
We hex the $1 lawsuit that costs $1 million. We hex the legal mechanism that weaponizes trademark law to silence and financially destroy people who cannot afford to fight back. We hex the corporate cowardice that hides behind legal language while abandoning the communities it profited from championing. We hex the choice (because it was always a choice) to litigate instead of collaborate. We hex every outdoor brand, every corporation, every institution that has quietly decided that queer people are fine as a marketing opportunity but inconvenient as actual humans who need protection.
And we bless what Pattie Gonia built anyway:
A community that belongs to itself. A mission that doesn't need a corporation's permission to matter. A drag queen hiking in stiletto boots who raised $4 million for the planet and is still standing.
Drop the lawsuit, Patagonia. You know what the right thing is. You're just choosing not to do it.
Allyship that disappears when it becomes inconvenient was never allyship. It was marketing. Name it accordingly.
📞 Action
Tell Patagonia directly that this is not acceptable. You can reach them at help.patagonia.com/s/ or tag them on social.
Support Pattie Gonia's work at pattiegonia.net and follow her open letter to Patagonia at pattiegonia.net/patagonia-open-letter.
Share her story. The $1 trick only works when people don't understand what it actually costs.
With clarity and release, Keli
Keli Lyn Jewel
PS: If what you're releasing has roots you haven't been able to get to on your own, The Deep End is where we dig. It’s customized 1:1 support for the things that go deeper than ritual.
