Reclaiming Sales

Is it a skill issue or a will issue?

This is one of the most valuable questions I ask myself when coaching the members of Align. And I invite you to ask yourself this question the next time you’re “stuck” or “confused” or “don’t know what to do/how to do it.” Because it offers a lot of clarity on the type of guidance to seek.

If it’s a skill issue, that means you need training. That can look like learning more about a platform you’re using, attending a copywriting course, or role-playing your consult calls to get practice making direct offers.

If it’s a will issue, that means you need coaching. That can look like utilizing self-coaching tools to work through whatever you’re resisting or working with a coach to help pull out what’s really going on in ways that you can’t see from the inside.

But if it’s a skill issue and you work with a mindset coach, you’re going to be spinning around in self-blame for not being able to figure it out. And if it’s a will issue, but you seek out courses and programs to teach you more of the “how-to” things, you’re just going to be spending money to learn what you already know and not actually addressing the real issue.

Most entrepreneurial support programs offer one or the other. You either get training, or you get coaching. In Align, you get both. If that sounds useful to you, email me, and I’ll put you on the interest list for the next cohort.